The Business Spotlight

The Business spotlight

One Stop Shop for Business Owners

This page gives a closer look at the services I offer, what’s included with each, and pricing. Each category has their own bundles if you are just looking for social media or just outreach. However, there are bundles you will see below that include everything. Just click the drop down arrow for more information on each bundle. If you’d like to chat about your project or get more details, just drop me an email—I’d love to hear from you!

Services Provided

The Business Content Corner

Social Media Promotion for Local Brands:
Helping your business stay visible and connected online through curated, on-brand social media content. I create graphics, captions, and short-form videos designed to reflect your brand and attract your audience—so you can focus on running your business without the stress of content creation.

Monthly Social Media Packages

The Starter Spotlight: Level 1 ($100/month)
A simple and steady presence for businesses who want consistency without the overwhelm. Perfect for maintaining visibility and staying active online.

4 social media posts per month
Graphics + captions included
1 post per week
Designed for Instagram and/or TikTok
On-brand visuals tailored to your business

The Local Favorite: Level 2 ($200/month)
For businesses looking to grow their presence and build momentum with their audience.

6 social media posts per month
Graphics + captions included
Content variety (products, brand story, promotions, announcements, aesthetics)
Designed for Instagram and/or TikTok

The Community Standout: Level 3 ($300/month)
Eye-catching, engaging, and designed to expand your reach. Ideal for businesses launching new products, hosting events, or growing their audience.

9 social media posts per month
Graphics + captions included
3 short-form videos (Reels or TikToks)
Optimized for engagement and discoverability
Designed for Instagram and/or TikTok

À La Carte Services
Perfect for one-off needs or added support alongside a package.

Single Social Media Post (Graphic + Caption)
$30 per post
(Instagram or TikTok image post)
Short-Form Video (Reel or TikTok)
$45 per video

The Bonus Spotlight

Have an event, launch, or exciting announcement coming up?
Even if it falls outside the scope of your current package, I’d still love for you to share the details with me. As my client, you’re always welcome to send along anything you’re working on—I’m happy to give a little extra love by promoting your event or announcement on my social channels as a complimentary bonus.

Just a quick note: if you’d like me to create additional graphics, captions, written content, or other custom assets specifically for the promotion, those will be considered add-ons and billed separately via my à la carte menu (see above).

The Visibility Strategy

Marketing & Outreach Services
Connecting your brand with the community, media outlets, and audiences who will love what you offer. I handle thoughtful, personalized outreach so your business gets in front of the right people—without cold, generic pitches.

Monthly Packages

The Local Partner Bundle: $150 minimum
For businesses looking to build relationships and collaborate within their local community.

Includes:

Outreach to local businesses, shops, and community partners
Personalized introduction emails about your brand
Collaboration or event inquiries
Follow-ups throughout the outreach window

The Community Spotlight Bundle: Starting at $250
Best for launches, events, or businesses looking for maximum local visibility with outreach to press/media.

Includes:

Local partnership outreach and media outreach
Customized pitch messaging for each outlet type
Strategic prioritization of contacts
Follow-ups throughout the outreach period
Summary of responses and recommended next steps

Markets & Moments

Event Planning and Outreach
Planning, promoting, and supporting brand events so you can focus on your business. From coordinating logistics to creating event promotion graphics and providing light day-of support, I help make local events feel organized, intentional, and stress-free.

Whether you’re hosting a launch, participating in a market, or planning a special in-store experience, I help bring the details together so your event runs smoothly.

Event Planning Bundles

The Hosted Experience Bundle
For businesses hosting their own event and needing help bringing everything together. Think product launches, in-store events, workshops, or community gatherings.
$120 per event (flat rate)

Includes:

Timeline coordination leading up to the event
Communication with the hosting venue or partners
Scheduling support and logistics coordination
Event promo graphics for social media

The Market Vendor Bundle
For businesses appearing as vendors at curated markets, pop-ups, or community events.
$150 per event (flat rate)

Includes:

Pre-event communication support
Coordination with third-party event planners
Scheduling confirmation and logistics
Event promo graphics

The Grand Opening Bundle
Best for businesses who want hands-on support and social content from their event.
$175 per event (flat rate – Charlotte area only)

Includes:

On-site content capture (photos/videos for social media)
Full event coordination and communication
Event promo graphics
Ongoing communication leading up to the event
Light day-of support

Optional Add-Ons for Event Planning

Light Day-Of Support: $50–$100 per event (Based on location)
- Behind-the-scenes content capture
- Arrival support
- Basic coordination with venue staff

Location & Travel Notes

Events outside Charlotte may include additional travel expenses
(gas, mileage, or extended time)
Any additional costs will always be discussed and approved in advance

Not sure what you need?

I’m happy to help you choose the right package based on your goals, genre, and posting comfort level.

All prices are a guide—custom packages are available to fit your book’s needs.

Ready to chat? Send me an email!